





petlove.com is an online retailer specializing in personalized customer service shopping experiences to assist pet owners with supplying the best pet products available. Their business model is to provide customers with the same level of service that they would receive in their neighborhood pet store but at better prices and unparalleled service. I helped them to develop a brand and style that conveyed care. I designed logo sets, a brand and style guide, as well as labels and some social posts to get them started.